Photo Credit: Evelyn Giggles
Dear Panera Bread,
Thank you for changing your cinnamon rolls. I am relieved to report, I no longer have any desire to eat them.
You see, I like to play with my food. The big round cinnamon rolls peeled off in delicious layers, as I watched the sugar and cinnamon unswirl. The new ones – the big blocky squares, they don’t peel off nearly as nicely. Every time I try to eat more, the battle reminds me this is not really something I want to put in my body.
In addition, the big squares are considerably breadier than the skinnier round rolls. They remind me of the sticky buns my grandparents use to bring us growing up. I hardly ever ate them, because there was so much bread and they tasted … I don’t want to say stale, because that isn’t true, but … not as soft, flaky and delicious as those wonderful round cinnamon rolls you use to serve.
Pieces from the big squares are also more difficult to get in my mouth. I don’t like to have to fight with my food, I like to play with it and experience it.
Thank you for removing all the sensory stimuli that pulled me in. While I didn’t eat the cinnamon rolls very often, you have saved me from the unnecessary fantasies that fight with me to go out late at night for a sugary snack, you have saved me a lot of non-nutritional calories and money.
Are you aware of the emotional and sensory stimuli foods have over you? Observe it, change it, conquer it.
There must have been a lot of people who felt the same way about the big square cinnamon rolls as I did because Panera is back to serving the delicious ones. Now, I rely on other queues to keep me from eating cinnamon rolls, like recalling: how sick I felt after the sugar bludgeoning, the lines, the parking lot hassle … I’m proud of myself for talking myself out of them 99% of the time. As for that 1%, I make sure I enjoy it!